As state legislatures across the country continue to introduce legislation that could have negative repercussions for the staffing industry, ASA member political involvement is more important than ever.

Members can be especially effective in helping to shape legislation by developing personal constituent relationships with lawmakers at the grassroots level—i.e., in their local communities. Leveraging members’ knowledge and standing in their communities will help make ASA advocacy efforts more effective.

For that reason, ASA has released a new resource to help fuel advocacy efforts—the ASA Guide to Grassroots Advocacy, which is a “grassroots 101” launching pad for anyone and everyone who wants to get involved in advocating for the staffing industry.

The guide provides practical tips on how to effectively interact with policymakers so they understand what staffing firms do—and why it should matter to them and the people they represent. It also explains such things as who are the key policymakers to meet with, when is the best time and place to meet with them, how to structure messages, and what to expect during meetings.

That guide is part of the new ASA Grassroots Tool Kit, which is now available online. You can download the Grassroots Advocacy Guide and share it with your peers, access background information that can help fuel your advocacy efforts at a local level, and more.

Learn more about the tools available and about what’s ahead for the industry at the ASA Staffing Law & Compliance Conference in the session “A (Scary) New Frontier: Tough Legislation Trends Impacting Staffing—And How to Prevent Bad Things From Happening in Your State.” The conference takes place May 16–17 at the Westin Washington, DC, Downtown in Washington, DC. Visit staffinglawconference.net to register.