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Health Care Jobs Activity Surging on Social Media

HealthLeaders Media (MA) (04/13/12) Margaret Dick Tocknell

A recent survey from AMN Healthcare indicates that people who work in the health care sector have increased their use of social media to look for and apply for new jobs. Until fairly recently, personal networking and informal get-togethers might have been the preferred way to learn about potential job openings. However, social media makes “the cocktail party very large and very private,” AMN president of health care staffing Ralph Henderson told HealthLeaders Media. He notes that social media is an excellent way for the health care industry to reach out to the passive job seeker who is content in his or her job but would change jobs if the right one came along. “The tools and opportunities available through LinkedIn, Facebook, or Twitter are very different now from just a few years ago,” he notes.