Are you looking for ways to improve your agency’s image among prospective clients and candidates, or to expand your firm’s services? Two new resources from ASA sections offer guidance that will set you up for success.

• Three Steps to Professional Social Media Engagement, developed by the resources working group of the ASA office–administrative section, presents recommendations for staffing professionals on how to navigate social media professionally, ethically, and with integrity—to maintain their personal reputations and to serve as effective ambassadors of their company’s brand.
• Mastering Direct Hire Staffing: Five Best Practices for Success, created by the resources working group of the ASA direct hire section, lists practical tips to help firms break into direct hire or take their current services to the next level.

ASA sections are sector-specific communities for member companies and their employees. Visit ASA Central to join a section so you can connect with peers in your sector.

ASA Central—the dynamic online community just for staffing professionals—is home to more than 27,000 staffing professional profiles and countless ongoing industry conversations.

This week, take a look at your colleagues’ discussions and some of the blogs they’ve posted on ASA Central:

• How technology is changing recruiting
• Metrics and targets for new account executives
• Talent shortages can create opportunities for staffing firms

Get involved with the community—update your profile today so you can network with colleagues, join a section community, recommend and comment on your colleagues’ posts, and share your own blog or discussion post. Log in to ASA Central now.