An exposé recounting a reporter’s experience working as a temporary associate in a Mississippi fulfillment warehouse appeared as the cover story for the March–April issue of Mother Jones, a magazine specializing in investigative, political, and social justice reporting. The author—who was hired through a staffing company—was sharply critical of the working conditions she faced during the assignment. The story has been cited in blogs published on Web sites of Forbes, the Chicago Tribune, and Business Insider.

The vast majority of news stories about the industry are—unlike this article—favorable, largely because of the ASA “Hard Facts, Human Faces” campaign to deliver five key industry messages: jobs, flexibility, bridge, choice, and training. Research shows that these messages nearly double positive public opinions about the staffing industry. Become a talent advocate by familiarizing yourself with these Staffing Facts and answers to Staffing FAQs from ASA.