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Welcome New ASA Member

The ASA board of directors and staff welcome the following new member, which joined during the week ending Feb. 1.

Cox IT Global Solutions
Junction City, KS

The Latest From Your Colleagues on ASA Central

ASA Central—the dynamic online community just for staffing professionals—is home to more than 27,000 staffing professional profiles and countless ongoing industry conversations.

This week, take a look at your colleagues’ discussions and some of the blogs they’ve posted on ASA Central:

Get involved with the community—update your profile today so you can network with colleagues, join a section community, recommend and comment on your colleagues’ posts, and share your own blog or discussion post. Log in to ASA Central now.

Get Essential Business Intelligence—Access the ASA Staffing Industry Playbook

The latest edition of the ASA Staffing Industry Playbook, an annual economic analysis of the staffing industry, is now available from ASA. The newest playbook features all-new data, downloadable graphics, and analysis of the state of the U.S. economy and staffing sales trends so you can make informed decisions and grow your business.

Go to americanstaffing.net/playbook to learn what you need to know about the U.S. economy and the staffing and recruiting industry—and find out how you can make the most of this business intelligence.

New ASA Legal Line Video for Members: WOTC Expiration

The Work Opportunity Tax Credit is a federal tax credit that many employers—including staffing firms—receive for hiring certain disadvantaged individuals. The credit expired Dec. 31, 2025, and Congress has not yet passed a bill to extend WOTC or other expired tax credits.

The ASA Legal Line monthly video series features a member of the ASA legal team or industry legal expert and addresses critical legal, regulatory, and legislative topics that have direct implications for your business. In the latest installment, Marc Gerson, Esq., of Miller & Chevalier, an ASA legal sponsor firm, addresses the recently expired WOTC—and what he recommends staffing companies do while they wait for a possible extension. Gerson will be speaking at the 2026 ASA Staffing Law & Compliance Conference, May 7–8 in Washington, DC. Learn more at staffinglawconference.net and register now to take advantage of discounted early registration rates.

Watch the latest ASA Legal Line video, then join the conversation on ASA Central.

How Are Staffing Firms Using Technology?

Technology is advancing at a rapid pace, providing innovative new ways to source, engage, select, and hire candidates. Navigating and understanding the technology landscape, however, is a challenge. ASA and Talent Tech Labs ran an industry-wide survey to understand how staffing firms are utilizing technology and how satisfied they are with specific tools and vendors.

Check out the results for help benchmarking your firm’s use of technology and mapping a technology roadmap. There’s an infographic that highlights the most important strategic findings from that survey—including overall industry adoption, satisfaction with vendors, the average number of technology tools that staffing firms use, and even what the actual industry “tech stack” looks like today.

Get Accelerated Education With Staffing Pro Stacks

You need to give your team the skills, strategies, and solutions they need to take their careers, and your company, to the next level—quickly, effectively, and affordably. ASA offers an effective way to get your firm on an upward trajectory in just nine weeks.

Staffing Pro Stacks is a first-of-its-kind intensive credentialing program expertly designed by the best trainers in the industry to tackle your company’s biggest challenges. The program addresses specific pain points that staffing companies are struggling with right now.

There are three programs available—focused on Sales, Recruiting, and Leadership. Complete one, two, or all three programs and stack your knowledge for maximum success. Find out more at americanstaffing.net/pro-stacks. ASA members get a discount.

Insight Global’s Ariel Zion, Esq., Named to ASA Board of Directors

ASA announced today that Atlanta-based Insight Global’s chief legal officer, Ariel Zion, Esq., is the newest member of the ASA board of directors.

“It is my great pleasure to serve on the ASA board of directors and help shape the future of the staffing and recruiting industry,” said Zion. “ASA is the voice for growth in our industry, and being able to share my experience and perspective on the board of directors is an incredible honor.”

She brings a strong expertise in risk, compliance, and business growth to her new role on the board.

Plan for These ASA Webinars Next Month—Complimentary to Members

The next few weeks will be full of complimentary educational opportunities from ASA. These upcoming ASA webinars can help you understand industry trends, make stronger connections with clients and candidates, and more.

Feb. 9—”ASA Economic and Staffing Forecast | February 2026
In this monthly webinar series only for ASA members, the ASA research team will share expert analysis to help you navigate the dynamic landscape of the staffing industry with confidence and foresight.

Feb. 10—”ASA and the Industry in 2026—Your Forecast for the Year Ahead
ASA executives will discuss the key issues for the year ahead and the strategic priorities that the association is working on to support its members and to serve and protect the industry.

Feb. 12—”Beyond Burnout: Practical Strategies for Mental Health and Well-Being at Work
As burnout diminishes employees’ mental health and performance, learning and development professional Amanda Gorzney explores practical strategies managers can use for prevention and recovery.

Feb. 17—”Built to Produce: Grit, Growth, and What’s Actually Working in Recruiting Today
Cody Cope, CSP, of AccountStaff Inc. looks at modern tools, performance systems, and tactical habits recruiters can use to succeed in today’s market.

Feb. 19—”Here We (Don’t) Go Again! Why the New M&A Market Cycle Will Feel Different
Get insights into the staffing industry mergers and acquisitions market from M&A attorney Paul Pincus of Ortoli | Rosenstadt LLP and investment banker Patrick Morin of Transact Capital Partners —including how deal structures are evolving for industry transactions, what buyers are prioritizing in 2026, and how to position a business to succeed in the next wave of transactions.

Feb. 24—”OSHA’s Temporary Worker Initiative Bulletin Series: Construction Employment
Learn about the U.S. Occupational Safety and Health Administration’s guidance on providing and maintaining a safe work environment for temporary workers in the construction industry. Since 2014, ASA and OSHA have had a formal alliance focused on protecting the health and safety of temporary workers in the U.S. ASA was promoted to OSHA Ambassador status in 2022.

Feb. 26—”How to Differentiate Yourself and Stand Out in a Tough Market
Shad Tidler of Lushin Inc. will teach you the keys to beating sales objections so you can truly differentiate your company and stand out from the competition in a highly competitive market.

All ASA webinars are complimentary for ASA members, and most qualify for continuing education hours toward ASA certification renewal. To learn more and to register, visit americanstaffing.net.

Welcome New ASA Members

The ASA board of directors and staff welcome the following new members, which joined during the week ending Jan. 25.

M&M Talent Group LLC
Richmond, TX
Masis Staffing Solutions
Worcester, MA
Matrix Executive Search Group
Middletown, OH
Personnel Resources Inc.
Dothan, AL
St Bull Staffing LLC
Kansas City, MO

Virtual Ask the Experts Event Today Featuring the ASA Legal and Legislative Team

Don’t miss the “Ask the Experts” event on ASA Central. It takes place today from 2 to 3:30 p.m. Eastern time. Because staying ahead of legal and compliance issues is critical in today’s staffing environment, ASA vice president of government affairs Toby Malara, ASA general counsel Brittany Sakata, and ASA employment policy counsel Pat Treacy will be answering members’ questions and sharing timely insights on issues affecting the industry.

Log in to ASA Central today to participate in the live discussion, gain practical guidance, and hear how peers are navigating challenges similar to the ones you face. If you did not submit a question in advance, you can follow the discussion thread live and post a question for the ASA legal team to address.